Los Tigres Del Norte - En Que Falle

What this video is

Released in 2009 under Fonovisa Records (then part of Universal Music Latin Entertainment), 'En Que Falle' sits within Los Tigres del Norte's late-career commercial phase when the group was expanding their multimedia reach through polished HD music videos. The song's narrative—exploring a father's anguish over his daughter's departure and moral decline—taps deeply into traditional Hispanic family values and the…

Why it matters

Represents the mature HD-era norteño music video format: polished Fonovisa-backed production, rapid editing cadence mirroring accordion-driven rhythms, and a theatrically staged narrative blending performance with story. Emblematic of Los Tigres del Norte's transition from corrido storytelling…

The director

Vaughn Smith (also credited as Vaughn Juares / Vaughn G. Smith) is a Los Angeles-based director, editor, and media entrepreneur. In 1999 he co-founded SER International Corp., a Spanish-language media agency whose clients included Sony Music (Discos),…