E.G. Daily - Some People

What this video is

Released in 1989 as the lead single from E.G. Daily's second studio album Lace Around the Wound on A&M Records, 'Some People' arrived at a defining intersection of late-80s pop, dance-club culture, and MTV-era artist branding. Daily — already established as an actress in Valley Girl, Pee-wee's Big Adventure, and Streets of Fire — used the clip to assert a musician identity, notably playing guitar and harmonica on…

Why it matters

Represents the late-80s pop-dance synthesis that A&M Records successfully deployed to bridge adult contemporary radio and MTV club-oriented programming. The song's Staples Singers-influenced vocal approach — noted by Billboard — adds a gospel-soul undertone rare in the synth-pop landscape, making…

The director

American director born 1952. Directed dozens of music videos, hundreds of commercials, and two mainstream feature films (Cool as Ice, 1991; Inspector Gadget, 1999). Known for high-profile ad work for Pepsi, Nike, Apple, Coke, AT&T, and Mercedes-Benz. Also…