Robbie Williams - Eternity

What this video is

Released 9 July 2001 as a double A-side with 'The Road to Mandalay', 'Eternity' arrived at the height of Robbie Williams' European commercial dominance, becoming his fourth UK number-one single and selling over 400,000 copies. The song was written as a tribute to Williams' close friendship with Geri Halliwell following a summer spent together in France in 2000. Though absent from the parent album Sing When You're…

Why it matters

Represents a significant tonal pivot within Williams' oeuvre — departing from the stadium bombast of 'Rock DJ' toward folk-inflected acoustic balladry, featuring Brian May of Queen on electric guitar. The companion narrative video format was an ambitious early-2000s production strategy that…

The director

Vaughan Arnell (born 14 August 1961) is a British music video and television commercial director based in London. He began directing in the early 1980s and co-formed the duo Vaughan & Anthea with Anthea Benton, active through 1996. Known for George Michael's…