Vengaboys - Cheekah Bow Bow (That Computer Song)

What this video is

Released in March 2000 as the fourth single from 'The Platinum Album,' 'Cheekah Bow Bow' arrived at a commercially precarious moment for the Vengaboys—it became their first UK single to miss the Top 10, charting at #19. The video is a significant early artifact of CGI mascot integration in mainstream European pop, deploying a fully animated computer character ('Cheekah') as a co-performer at a time when digital…

Why it matters

A rare documented instance of a UK top-20 hit with vocals entirely performed by a synthesised computer voice—not a human voice processed to sound robotic—making it a notable precursor to the AI-voice and virtual-artist phenomena of subsequent decades. The video's CGI mascot concept anticipates…

The director

Danish director and producer active since the late 1990s. Directed the Vengaboys' 'Shalala Lala' (2000) music video, confirmed via IMDb (tt9388452). Career spans over 100 music videos and commercials, 54 episodes of six drama TV series, and feature films…