Mauro Picotto, Like This Like That - Mauro Picotto, Like This Like That

What this video is

Released in 2001 at the commercial high-water mark of Italian hard trance, 'Like This Like That' emerged from the BXR / Media Records stable that defined the genre's European crossover. Mauro Picotto was among a cohort of Italian DJ-producers — alongside figures from the BXR label — who bridged the gap between underground rave culture and mainstream European club charts in the early 2000s. The video's dark,…

Why it matters

A key artifact of the Italian hard trance / tech-trance movement at its commercial peak. Picotto's BXR releases were instrumental in defining the sound and visual identity of European club-oriented electronic music in 1999–2002, and this video represents a documented convergence of that sound with…

The director

Born 1963 in Nürnberg, Germany. Director and producer with over 400 directorial music video credits, active from at least the late 1990s through the 2020s. Known for his work across electronic, pop, and German-language music video genres. Credited on IMDb…