David Soul - Don't Give Up On Us

What this video is

Released in late 1976 and charting into early 1977, 'Don't Give Up On Us' was written and produced by Tony Macaulay and capitalised on David Soul's massive profile as Ken 'Hutch' Hutchinson in Starsky & Hutch. The single spent four weeks at No. 1 on the UK Singles Chart and one week atop the Billboard Hot 100, making it a transatlantic phenomenon. It sold over 1.16 million copies in the UK alone and was the…

Why it matters

A landmark of the mid-1970s TV-star crossover pop phenomenon, 'Don't Give Up On Us' demonstrates how soft rock balladry and actor celebrity combined to produce transatlantic chart dominance before the music video era formalised artist visual branding. Its promotional clip is a primary document of…