Bibio - Light Up The Sky

What this video is

Released April 2016 via Warp Records as the closing track of Bibio's seventh album A Mineral Love, 'Light Up The Sky' sits within a mid-2010s moment when experimental electronic artists increasingly embraced artisanal, handmade visual production as a counter-movement to glossy CGI-heavy pop videos. The use of a polarising microscope to capture minerals — objects that are colourless under normal light but produce…

Why it matters

Represents a refined strain of British IDM/art-pop video-making in which the visual concept is inseparable from the album's thematic core. The in-camera optical technique is a notable precedent for zero-post-production experimental music video production. As the closing video for A Mineral Love,…

The director

Joe Giacomet is a London-based photographer and director who works across stills, motion, GIFs, and advertising. He studied photography and began his career in 2006. His commercial clients include Sony, IKEA, McDonald's, Sainsbury's, BBC, and L'Oreal. He…