Lael Neale - Faster Than The Medicine

What this video is

Released March 23, 2023, 'Faster Than The Medicine' arrived as the third single from Lael Neale's Sub Pop album Star Eaters Delight (April 21, 2023), written and recorded on cassette during a period of rural isolation at her family farm in Virginia following a return from Los Angeles during the pandemic. The self-directed video explicitly invokes the legacy of Jonas Mekas (1922–2019), the Lithuanian-American…

Why it matters

The video is a significant contemporary document of the minimalist drone pop / transcendentalist folk micro-genre, demonstrating how artists on established indie labels (Sub Pop) can maintain fully autonomous, zero-budget visual production that is aesthetically coherent and critically legible. It…

The director

Lael Neale is an American singer-songwriter and musician born and raised in rural Virginia. She discovered the Omnichord in 2019, which became the signature instrument of her minimalist drone pop sound. Her debut Sub Pop album, Acquainted With Night (2021),…