The Jacksons - Blame It On the Boogie

What this video is

Released in September 1978 as the lead single from the Jacksons' Destiny album on Epic Records, 'Blame It on the Boogie' arrived at the apex of the global disco era and at the very inception of the promotional music video as an art form. The track represented the group's reassertion of creative independence following their departure from Motown, and introduced a tighter funk-band aesthetic. The simultaneous UK…

Why it matters

This video is a foundational artifact of the transitional moment between the televisual promotional clip (Top of the Pops-style live miming) and the purpose-built music video. Its deployment of the Scanimate system and Quantel DFS 3000 framestore at Image West, Ltd. makes it a documented early…

The director

Peter Conn is a director and producer known for pioneering work in CGI, computer-generated animation, and motion capture technology, primarily through his production company Homer & Associates. Active from the early 1970s through the 1990s, he directed and…