patten - Drift

What this video is

Released in February 2014 as a single from patten's debut Warp Records album ESTOILE NAIANT, 'Drift' emerged at a moment when a cluster of London-based abstract electronic producers were pushing against the dominance of EDM populism. patten — a mysterious London-based artist running the Kaleidoscope label — represented a lineage connecting classic Warp IDM (Autechre, Boards of Canada, Squarepusher) with emergent…

Why it matters

The 'Drift' video is a key artifact in the early-2010s UK experimental electronic visual canon, demonstrating how Warp-adjacent artists deployed abstract video art in lieu of conventional promotion. Jane Eastlight's collage-based approach — predating the broader deconstructed club visual movement…

The director

Jane Eastlight is a visual artist and music video director closely associated with patten and the Warp Records ecosystem. Her practice encompasses music video direction, cover art, and collage-based visual design, with a noted methodology of compiling…