Culture Club - Love is love

What this video is

Released amid Culture Club's global commercial peak and tied to the Electric Dreams (1984) film soundtrack, 'Love Is Love' occupies a specific niche in mid-1980s pop culture: a ballad-register synth-pop track attached to a romantic sci-fi film exploring man-machine emotional dynamics. The song reached the Top 3 in Canada and Top 10 in Japan (1985), finding stronger traction in international markets than in the UK…

Why it matters

As a mid-1980s British synth-pop promo attached to a major motion picture soundtrack, this video sits at the intersection of the MTV promotional apparatus and the emerging practice of feature-film tie-in music videos. It documents Culture Club at their creative and commercial zenith and reflects…

The director

Steve Barron (born 4 May 1956, Dublin) is an Irish-British filmmaker who began as a camera assistant on Superman (1978), A Bridge Too Far (1977), and The Duellists (1977). He pioneered 35mm film in music videos and directed landmark promos including Michael…