
Released in December 1976 as the lead single from Rumours, 'Go Your Own Way' arrived at a pivotal moment in American rock: the Bicentennial afterglow, the commercial peak of album-oriented FM radio, and the twilight of the vinyl single as the primary promotional format. The promotional clip—shot in the pre-MTV era when television placements (American Bandstand, The Midnight Special, Top of the Pops) were the only…
As the lead single from Rumours, 'Go Your Own Way' is a canonical document of mid-1970s West Coast soft-rock-meets-hard-rock fusion. Its promotional clip exemplifies the pre-MTV performance promo format: unadorned, performance-centered, and reliant entirely on the band's charisma rather than…
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