Vera Blue - Lie To Me

What this video is

Released in August–September 2020 at the height of global COVID-19 pandemic restrictions, 'Lie To Me' exemplifies the creative pivot made by the Australian music industry when live shoots became impossible. The video's fully animated, post-production-constructed aesthetic was not merely a workaround but a culturally resonant statement: isolation, inner emotional worlds, and surreal alternative realities were both…

Why it matters

Represents a defining moment in early-2020s Australian electro-pop, bridging Vera Blue's folk-adjacent origins with full mainstream dance-pop ambition. The tropical-beat production with ominous synth layers and the video's surrealist animation aesthetic anticipate broader trends in global pop's…

The director

Sydney-based director and co-founder of production company Rêver Media. Previously represented by Moth Projects and Velvet. Credits include music videos for Angus & Julia Stone ('Snow', 'Cedar Door'), Baker Boy ('In Control'), Hollow Coves ('Anew'), Sam…