Moaning - Adult Swim Singles Presents “Fall In Love”

What this video is

Released February 12, 2020 — two days before Valentine's Day — as part of Adult Swim's ongoing Singles program, 'Fall In Love' occupies a specific cultural niche: millennial romantic skepticism rendered as psychedelic animated art. The video is a product of the late-2010s convergence of accessible digital animation tools, DIY bedroom creativity, and the Adult Swim Singles platform as an alternative-music…

Why it matters

Documents the post-punk/shoegaze revival's visual language circa 2020, specifically the genre's embrace of DIY animated music videos as an alternative to performance or narrative live-action formats. The Adult Swim Singles context marks the video as part of a curated alt-music canon that bridged…

The director

Sean Solomon is vocalist and guitarist of Los Angeles post-punk/shoegaze band Moaning, signed to Sub Pop Records. He directed and animated the 'Fall In Love' video himself, working as a solo animator. He is also credited as the primary lyricist and creative…