Sage Francis - ＂The Best Of Times＂

What this video is

Released in early 2010 as a lead single for Sage Francis's fourth studio album Li(f)e on Anti-/Epitaph, 'The Best Of Times' sits at a defining crossover moment between underground hip-hop and the indie-rock world. The album's collaborations with composers including Yann Tiersen and production by Brian Deck (known for Modest Mouse and Iron and Wine) signaled a deliberate aesthetic bridge between rap and indie-folk.…

Why it matters

A landmark of literary underground rap's intersection with indie-rock production values, 'The Best Of Times' demonstrates how Anti- Records positioned hip-hop artists within the same ecosystem as indie and punk acts. The video's low-budget naturalism mirrors the genre's rejection of mainstream rap…

The director

Kyle Harbaugh is an American director, producer, and editor with a background in video production, cinematography, and creative direction. He worked as a cinematographer at NFL Films and held video editing roles in broadcast and advertising media. He holds a…