Adia Victoria - South Gotta Change

What this video is

Released on August 28, 2020 — the anniversary of the 1963 March on Washington — during the summer of sustained Black Lives Matter protest following the deaths of George Floyd and Breonna Taylor, and shortly after the death of Congressman John Lewis. Victoria explicitly framed the song as a response to Lewis's passing and his legacy of 'good trouble.' The video's documentary grammar — Southern roadscapes, small…

Why it matters

A landmark single in the 2020 Southern Gothic blues revival and protest music canon, 'South Gotta Change' represents a reclamation of the American South as Black artistic and political territory. Victoria's gothic blues idiom — fusing blues-rock, Southern Gothic imagery, and punk directness —…