Journey - Lovin', Touchin', Squeezin'

What this video is

Released in 1979, 'Lovin\', Touchin\', Squeezin\'' arrived at the commercial apex of AOR and arena rock, two years before MTV would transform music video into its own art form. The song was the third single from Journey's fifth album Evolution, recorded at Cherokee Studios, Los Angeles, and became the band's first Billboard Hot 100 Top-20 hit, peaking at #16. The Evolution Tour grossed more than $5 million,…

Why it matters

This video is a primary document of the AOR/arena-rock promotional clip format that preceded MTV. Journey's transition from jazz-progressive origins to platinum-selling commercial rock, catalysed by Steve Perry's arrival, is fully crystallised here. The track's Billboard Hot 100 peak at #16 made…