Ashlee Simpson - Bat For a Heart

What this video is

Released in November 2012 as a standalone single, 'Bat for a Heart' represents Ashlee Simpson's attempt at independent reinvention following a four-year recording hiatus after 'Bittersweet World' (2008). The video's fully desaturated, handheld, micro-budget aesthetic directly mirrors the 2012 indie pop and alternative video landscape, where lo-fi production was embraced as an authenticity signifier. The song's…

Why it matters

The video is a document of early-2010s DIY pop video production methodology, demonstrating how mid-tier celebrity artists were adopting independent, zero-infrastructure production approaches previously associated with underground music scenes. Its B&W palate, rapid editing, and handheld aesthetic…

The director

Kristin Burns is a Los Angeles-based photographer and cinematographer who attended Art Center College of Design in Pasadena, graduating with distinction in 2004, with documented work spanning rock portraiture, music videos, and campaigns for major labels and…