
Released in December 2011 at the apex of Foster the People's breakthrough year, the video capitalizes on the massive commercial momentum of the Torches album (Columbia/Startime International, May 2011) and the crossover success of 'Pumped Up Kicks.' The cops-and-robbers narrative — shot on location across Hollywood — reflects the playful, anarchic spirit of the song, which was written about what a four-year-old…
A landmark example of early-2010s indie pop visual culture, the video represents the Daniels' emerging signature style — absurdist narrative comedy grounded in kinetic editing — that would later define their Grammy-nominated and Academy Award–winning career. Its 3D production partnership with…
Daniel Kwan (b. Feb 10, 1988) and Daniel Scheinert (b. Jun 7, 1987) met at Emerson College, Boston. They built careers directing music videos from 2011, earning Grammy nominations for Foster the People's 'Houdini' and DJ Snake/Lil Jon's 'Turn Down for What.'…
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