Who's Gonna Save My Soul？ ｜ Future Shorts - Who's Gonna Save My Soul？ ｜ Future Shorts
What this video is
Released in mid-2008 as the third and final single from Gnarls Barkley's second album 'The Odd Couple,' this video arrived at a pivotal transition point when MTV's cultural dominance was ceding to YouTube and viral web distribution. The video's short-film format — featuring extended dialogue, black comedy, and body-horror surrealism — exemplified a growing director-as-auteur movement in music video production,…
Why it matters
Represents a high-water mark of the 2000s neo-soul concept video tradition: a fully scripted, dialogue-driven short film that subordinates the artist's performance to a standalone cinematic narrative. The integration of CGI character animation into live-action, combined with deadpan surrealism,…
The director
American filmmaker, music video director, and immersive artist (b. 1975/76, Glen Cove, NY). Studied Music and Film at UC Santa Barbara and earned a B.F.A. in Film, Photography and Computer Graphics from the Academy of Art University, San Francisco. Rose to…
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