Claud - Cuff Your Jeans

What this video is

Released January 12, 2021, 'Cuff Your Jeans' arrived as the third pre-release single from Claud's debut album Super Monster (February 12, 2021) on Saddest Factory Records, Phoebe Bridgers' imprint of Dead Oceans — making Claud the label's inaugural signing. Released during ongoing pandemic isolation, the song and video channel the frustration of physical separation and longing for connection, with Claud citing a…

Why it matters

A landmark single in early-2020s bedroom pop, 'Cuff Your Jeans' exemplifies the genre's signature blend of lo-fi production, confessional lyricism, and DIY visual identity. As the debut release from Saddest Factory Records, it helped define the aesthetic and tonal standards of one of indie music's…

The director

Jeremy Reynoso is a Los Angeles-based director, editor, and set decorator with credits including music videos for Skullcrusher and Nasty Cherry, per IMDb. Angela Ricciardi is a multi-disciplinary LA-based artist, director, photographer, and filmmaker…