📺 MTV Rewind
HomeArtistsFun Factory

Fun Factory - Don't Go Away (1996) (Good quality)

1996 · Peak Eurodance Era (1995–1997) · music video
Fun Factory - Don't Go Away (1996) (Good quality) music video
1996Peak Eurodance Era (1995–1997)Eurodance / Euro-reggae pop crossover, German club scene 1993–1997Dir. Volker Hannwacker & Marcus O. Rosenmüller

What this video is

Released in 1996 as the follow-up single from the album Fun-Tastic, 'Don't Go Away' marked the final single promoted by the original Fun Factory quartet before rapper Toni Cottura's departure. The track blends Eurodance production with reggae-pop elements, placing it within the mid-1990s Euro-reggae crossover trend exemplified by acts such as Ace of Base. Fun Factory was a German Eurodance group founded in 1992…

Why it matters

A representative artifact of peak-era German Eurodance production, 'Don't Go Away' documents the genre's commercial and aesthetic maturation: multiracial group presentation, reggae-inflected songwriting over 4/4 dancefloor beats, and a high-gloss outdoor music video designed for MTV Europe…

The director

Volker Hannwacker is a Munich-based German music video director with over 111 directorial music video credits (IMVDb), known for iconic 1980s–2000s Eurodance and pop promos including Modern Talking's 'Cheri Cheri Lady' (1985), Haddaway's 'What Is Love'…

Read the full researched annotation on RAD →
More: All Fun Factory videos · Browse channels · Turn on the TV →