Edited People - you think I'm nice

What this video is

Edited People are a Leeds-based four-piece indie-rock band who formed after two of their members met at university. 'You Think I'm Nice' was released in 2021, a period when UK grassroots venues faced existential pressure from the COVID-19 pandemic, and emerging bands relied heavily on digital releases and music videos to maintain visibility in the absence of live performance. The band's lyrical focus on mental…

Why it matters

Represents the grassroots tier of UK indie-rock circa 2021—a scene defined by DIY ethics, rapid-release single strategies, and music video production as primary promotional vehicle. The rapid editing pace and warm-muted visual palette are hallmarks of emerging British bands navigating…