Rocco Hunt, Elettra Lamborghini, Lola Indigo - Caramello

What this video is

Released June–July 2022, 'Caramello' sits squarely within Italy's dominant summer pop export formula — a multilingual, multi-artist collaboration blending Italian rap (Rocco Hunt, a Salerno-born rapper born 1994), Italian reality-TV and reggaeton celebrity culture (Elettra Lamborghini), and Spanish pop (Lola Índigo, former OT contestant). This tripartite collaboration reflects the post-'A Un Passo Dalla Luna'…

Why it matters

A paradigmatic example of Italian summer pop's 2022 peak form: reggaeton-lite rhythm structures, trilingual vocal interplay, and a visually driven collaborative video designed for algorithmic virality. Documents the convergence of Italian trap heritage, mainstream pop production, and cross-border…

The director

Fabrizio Conte is a director based in Milan, Italy, with over a decade of professional experience in music video direction. His IMVDb and IMDb credits span Italian urban and pop artists including Marracash, Guè Pequeno, Boomdabash, Fabri Fibra, Clara, and…