Keith Urban - Days Go By

What this video is

Released in June 2004 at the height of country music's commercial golden era, 'Days Go By' embodied the post-9/11 cultural appetite for carpe diem messaging and Americana rootedness. The song reached number one on the US Billboard Hot Country Songs chart for four weeks and demonstrated Keith Urban's crossover appeal across country, pop, and rock audiences — a bridge-building moment for Nashville's global expansion.…

Why it matters

A landmark entry in the early-2000s country-pop crossover canon, 'Days Go By' represents the synthesis of Nashville craft with arena-rock visual production values. Its CMT Best Video win and Urban's fifth country number one cemented this era as one of his defining commercial peaks, and Isham's…

The director

Wayne Isham (born December 2, 1958, Vinita, Oklahoma) is an American music video and film director. A UC Santa Barbara alumnus, he cited David Bowie's 'Ashes to Ashes' as his career inspiration. Active since the early 1980s, he has directed 150+ videos for…