Amen Dunes - Rugby Child

What this video is

Released May 7, 2024 as the fourth and final single ahead of Death Jokes (Sub Pop), Amen Dunes' first album in six years and his Sub Pop debut. The song was written in April 2020 at the height of pandemic lockdown and reflects on the psychic toll of isolation, the loss of a fellow New York musician to overdose, and the severing of touring life. The video's setting — an abandoned detox center in Flatbush, Brooklyn —…

Why it matters

Rugby Child sits at the intersection of experimental indie rock and electronic art music, marking Amen Dunes' evolution from lo-fi folk-blues toward a more produced, politically charged sound. As the closing single of the Death Jokes campaign, its video encapsulates the album's aesthetic: stark,…

The director

Steven Brahms is a director and photographer based in Brooklyn, New York. His commercial clients include Hermès, Dolce & Gabbana, Vogue, H&M, Ralph Lauren, Louis Vuitton, Glossier, Saks, Nike, Michael Kors, and Audemars Piguet. He has directed music videos…