Eurythmics, Annie Lennox, Dave Stewart - The King and Queen of America

What this video is

Released as the third UK single from Eurythmics' seventh and final studio album 'We Too Are One' (RCA Records, September 1989), the video arrived in January 1990 at the close of a decade defined by Anglo-American pop exchange and the global dominance of MTV. Written by Annie Lennox and David A. Stewart and produced by Stewart with Jimmy Iovine, the song offers a satirical European perspective on American cultural…

Why it matters

A defining late-era Eurythmics artefact that crystallises the duo's capacity for synth-pop as social critique. The video exemplifies a strand of British pop video-making that deployed theatrical costume and rapid montage to deliver cultural commentary — a mode later codified in the broader canon…

The director

Willy Smax is the working name of William McLellan, a British music video director, filmmaker, author, artist, and musician. He has directed over one hundred music videos, fifty commercials, and fifteen hours of broadcast television. His documented…