Company B - Fascinated

What this video is

Released at the precise moment when Latin freestyle—a genre born in Miami and New York clubs among Latino and Black youth communities—was crossing over into mainstream American pop consciousness, 'Fascinated' and its music video represent a pivotal document of this cultural negotiation. Company B, a producer-driven trio assembled by Cuban-American producer Ish Ledesma, wore matching platinum wigs and coordinated…

Why it matters

A canonical artifact of Latin freestyle's commercial apex, 'Fascinated' stands alongside Exposé's early hits as one of the genre's defining crossover moments. Its video codifies the visual grammar of the producer-driven girl group format—matching costumes, synchronized movement, direct audience…

The director

Charlie Rice is credited as the director of the 'Fascinated' music video for Company B (1987) on the Music Video Wiki (Fandom). No additional verifiable filmography or career biography for this specific individual in the context of music video direction…