CSS - Move

What this video is

Released in October 2008, 'Move' arrived at a pivotal moment for the indie electro-punk genre: blog-house and dance-punk had peaked as mainstream taste-makers, with Sub Pop-signed international acts like CSS functioning as crossover ambassadors between Anglophone indie culture and global scenes. CSS (Cansei de Ser Sexy), formed in São Paulo in 2003, had rapidly ascended from DIY Brazilian internet buzz to…

Why it matters

CSS occupies a unique node in music history as a Brazilian act that fused indie rock, post-punk, new wave, and electro with tropicália irreverence to achieve international recognition. 'Move' represents the band's most polished commercial moment and its video — with Schofield's visual wit — stands…

The director

American music video and commercial director based in Los Angeles, CA. Began experimenting with deck-to-deck editing in high school in Chicago; attended NYU Film School, making videos for New York-area bands from 2000–2001. Won 'Best Rock Video' at the 2008…