O. Gondry) - HERMENTAIRE Chewing-homme (directed

What this video is

Released in 2010, "Chewing-homme" sits at the intersection of the French indie music underground and the European craft-animation revival that flourished in the late 2000s and early 2010s. The Protoclip Music Video Festival in Paris—where the video won Best Animation—was a key institutional node for this movement, celebrating directors who applied fine-art and handmade animation sensibilities to the pop music…

Why it matters

As a confirmed Best Animation winner at Protoclip Paris (2010), "Chewing-homme" is a documented landmark in French music video animation. It represents a rare solo directing credit in Olivier Gondry's career, bridging his VFX origins with auteur animation practice, and sits within the prestigious…

The director

Paris-based director and visual effects artist, brother of Michel Gondry. Originally a VFX artisan at BUF in Paris and Method stateside, Olivier first established himself as a director at Partizan. Known for stop-motion, time-slice technology, and…