!!! (Chk, Chk, Chk) - Bam City

What this video is

Released on September 30, 2015, as the third single from !!!'s sixth studio album 'As If' (Warp Records, October 16, 2015), 'Bam City' arrived at the height of a mid-decade neo-disco and dance-punk revival. The band, formed in Sacramento in 1996 and then based in New York City, had by 2015 been explicitly referencing dance producers like Nina Kraviz, Moodymann, and Paranoid London, while the 'Bam City' track itself…

Why it matters

'Bam City' sits at the intersection of dance-punk, post-disco, and indie-electronic, genres !!! helped pioneer from the early 2000s. The video's animated absurdism and mixed-media DIY approach reflects how mid-2010s indie acts adapted to streaming-era video economics while maintaining artistic…

The director

Mad Ruffian is a UK-based mixed-media production, post-production, and direction coterie specializing in live-action, animation, and visual effects content, including music videos and commercial work. Luke Crotty is credited as an animator associated with…