Adèle Castillon - C'est drôle (Clip officiel)

What this video is

Released September 29, 2023, 'C'est drôle' is a single from Adèle Castillon's debut solo album 'Plaisir Risque Dépendance' — her first major release following the dissolution of the French synth-pop duo Videoclub, of which she was the vocalist from 2018 to 2021. The video is set in Nantes and deliberately references the visual geography of the Videoclub era, using a video club facade as a metaphor for fading memory…

Why it matters

Represents a landmark moment in early-2020s French indie pop: the documented solo pivot of a Gen Z Francophone pop star from duo format to confessional singer-songwriter. The video's fast-cut realist aesthetic, warm naturalistic palette, and location-anchored production reflect broader trends in…

The director

Sirine Mamoun is a Paris-based French director and audiovisual producer specialising in music video direction, short film, and institutional video production. Her solo production company, active since March 2021 and registered in Paris (75008), focuses on…