Marilyn Manson - Sweet Dreams (Are Made Of This) (Alt. Version)

What this video is

Released as an alternate edit of the video accompanying Marilyn Manson's cover of the Eurythmics' 1983 synth-pop classic, this Alt. Version (1996) represents a pivotal cultural artefact at the intersection of shock rock provocation and mid-90s MTV commodification. The cover itself — the first single from 'Smells Like Children' (1995) on Interscope Records — became the band's breakthrough hit after the vocalist…

Why it matters

A landmark industrial metal and shock rock video that redefined the boundaries of acceptable mainstream music video content in the mid-1990s. The video's visual grammar — rapid montage, religious desecration, androgynous body horror, animal imagery — established a template for transgressive rock…

The director

Dean Karr is a Los Angeles-based director and photographer, native of Seattle, Washington. He received a Bachelor of Fine Arts from Washington State University and later attended the Art Center College of Design in Pasadena. He shot his first music video in…