Because It's Not Love (But It's Still A Feeling) - Because It's Not Love (But It's Still A Feeling)

What this video is

The Pipettes were a Brighton-formed indie pop girl group whose debut album We Are the Pipettes (released 17 July 2006 on Memphis Industries) self-consciously revived the Phil Spector wall-of-sound pop aesthetic and 1960s girl-group traditions. The group's concept — three female vocalists in matching polka-dot dresses performing synchronized choreography, backed by an intentionally anonymous all-male band called the…

Why it matters

The track is a key document of mid-2000s British indie pop's engagement with 1960s girl-group revivalism, sitting alongside contemporaries like The Long Blondes and Kate Nash. Its frank, dance-orientated lyrical stance and wall-of-sound production mark a feminist reclamation of a historically…