Dum Dum Girls - Bedroom Eyes

What this video is

Released September 26, 2011 as the lead single from Only in Dreams, Dum Dum Girls' second album on Sub Pop. The album marked a significant sonic and personal evolution for the project, moving from home recording to full studio production at Josh Homme's Pink Duck Studios, co-produced by Richard Gottehrer and Sune Rose Wagner of the Raveonettes. The video debuted alongside a wave of critical attention — Pitchfork,…

Why it matters

A flagship artifact of the early-2010s noise-pop / dream-pop revival, 'Bedroom Eyes' exemplifies the era's synthesis of Shangri-Las-style girl-group melody, Ramones-adjacent punk energy, and shoegaze atmospherics. As the lead single from Only in Dreams, it represents the moment Dum Dum Girls…

The director

Milwaukee-born, Los Angeles-based filmmaker and writer. Directed music videos, commercials (including Super Bowl spots for McDonald's), and the 2013 feature documentary Sign Painters. Prior to filmmaking, performed in a hardcore punk band. Works across…