Meiko BOYS WITH GIRLFRIENDS Official Music Video - Meiko BOYS WITH GIRLFRIENDS Official Music Video

What this video is

Released in May 2009, 'Boys With Girlfriends' arrived at the peak of the MySpace Records / iTunes singer-songwriter boom, when acoustic female artists were finding mainstream audiences through digital-first distribution rather than traditional radio gatekeepers. Meiko's self-titled debut, re-released via MySpace Records/DGC in August 2008, reached No. 5 on Billboard's Heatseekers chart and the single hit No. 1 on…

Why it matters

A defining artifact of the late-2000s indie acoustic pop moment, the video bridges the confessional singer-songwriter tradition with a cinematic narrative ambition uncommon for the genre. Its success on iTunes' Singer/Songwriter chart prefigured the platform's role in displacing radio as the…

The director

Aaron and Adam Nee are an American brotherly filmmaking duo who grew up in New Orleans, Louisiana. Aaron attended the University of Central Florida to study film; Adam pursued acting in New York, appearing in TV series including Law & Order and Sex and the…