Lucy Dacus - ＂Addictions＂

What this video is

Released January 16, 2018, as the second single from Historian, Lucy Dacus' critically acclaimed sophomore album on Matador Records. The video emerged during a fertile period for DIY indie rock music video-making, in which artists with film backgrounds took creative control of their visual output. Dacus, a VCU film alumna, brought a distinctly literary and cinematic sensibility to the project, encoding the song's…

Why it matters

A paradigmatic example of the self-directed indie singer-songwriter video of the late 2010s: micro-budget, conceptually rigorous, and thematically unified with its source material. The video's use of a physical prop (the red frame) as a cinematic device — rather than digital effects — exemplifies…

The director

Lucy Dacus is an American singer-songwriter and indie rock artist from Richmond, Virginia. A former film student at Virginia Commonwealth University, she leveraged her film background to self-direct music videos. She is signed to Matador Records and is also…