The Head and the Heart - Another Story

What this video is

Released February 21, 2014, 'Another Story' arrived during a period of heightened national conversation around gun violence and community grief in the United States, with the 2012 Sandy Hook shooting still fresh in public consciousness. The video transposes this contemporary emotional weight into a 1950s period narrative about two young women whose relationship is stifled by familial and social disapproval,…

Why it matters

A landmark example of mid-2010s indie folk narrative video production, 'Another Story' demonstrates the genre's capacity for socially engaged, cinematically ambitious short-form storytelling. Directed by Andrew Hines with a feature-film aesthetic sensibility, the video elevated expectations for…

The director

Canadian director raised in Nova Scotia; earned Masters in Directing from The American Film Institute (2009). Grammy-nominated for Logic's '1-800-273-8255' (2018). Winner of five Cannes Lions including Gold (2018). Multiple MTV VMA Award winner. Clients…