12k Gotti - This Thing Of Ours feat. Niontay

What this video is

Released in October 2025 as a single ahead of 12k Gotti's album 800° on MIKE's 10k Global label, 'This Thing Of Ours' represents the cross-pollination of Cleveland's underground rap tradition with Brooklyn's thriving 10k ecosystem. 12k Gotti brings a Midwest perspective — measured flows, soulful beat selection, autobiographical punchlines — into a label context defined by lo-fi intimacy and artist community.…

Why it matters

Sits at the intersection of 2020s NYC underground hip-hop, No Limit-influenced Southern rap aesthetics, and the lo-fi rap continuum popularized by MIKE and Earl Sweatshirt. The video's fast-cut documentary style is consistent with the low-budget, community-produced visual grammar that defines the…