The Church - You're Still So Beautiful

What this video is

Released in June 1990 as the second single from Gold Afternoon Fix, 'You're Still Beautiful' arrived at a pivotal and uneasy moment for The Church. Following the unexpected global success of Starfish (1988) and 'Under the Milky Way,' Arista Records pressed the band to replicate that commercial formula in Los Angeles with producer Waddy Wachtel. The resulting album — and its videos — bore the hallmarks of…

Why it matters

The Church occupy a singular position in alternative rock history as architects of the neo-psychedelic jangle-pop sound that bridged post-punk and the early-1990s college radio boom. 'You're Still Beautiful' and its video represent the band at peak major-label visibility — the moment when their…