Rehab - Bartender Song (Sittin' At A Bar)

What this video is

Released May 2008 on Universal Republic Records, 'Bartender Song (Sittin' at a Bar)' represents the peak of Southern hip-hop's crossover into mainstream country-rock. Originally a jukebox underground hit as 'Sittin' at a Bar' from Rehab's 2000 debut, the song was re-recorded after the band's old label Epic attempted to capitalize on its viral success without permission. Universal signed Rehab specifically due to…

Why it matters

A landmark track in the 2000s country-rap crossover movement, 'Bartender Song' blends Southern hip-hop cadence with outlaw country storytelling traditions. It bridges the gap between acts like Kid Rock and Hank Williams Jr., demonstrating the commercial viability of genre-fused Southern Americana.…

The director

Frank Borin (b. March 20, 1977, Los Angeles, CA) is an American filmmaker, music video director, and producer. He attended Loyola Marymount University's film program and built his career directing music videos for major artists including Eminem, Red Hot…