OneRepublic - All The Right Moves

What this video is

Released in October 2009 as the lead single from OneRepublic's second studio album 'Waking Up,' this video arrived at a transitional moment in music video culture — the post-TRL, pre-Vevo era when YouTube was rapidly supplanting television as the primary distribution channel. The song's self-deprecating critique of the music industry's image-over-talent ethos is literalized through the masquerade ball setting:…

Why it matters

A defining artifact of late-2000s cinematic pop-rock, the video exemplifies the era's premium on high-concept narrative production for mainstream rock acts. Isham's theatrical, story-driven approach elevates the track beyond standard performance-clip conventions, representing a high-water mark of…

The director

Wayne Isham (born December 2, 1958, Vinita, Oklahoma) is an American music video and film director. A UC Santa Barbara alumnus, he has helmed over 150 major music videos since the mid-1980s, working with Bon Jovi, Metallica, Michael Jackson, Britney Spears,…