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Skylar Simone - WhatsInIt4Me

2024 · Mid-2020s Independent R&B Renaissance (2024) · music video
Skylar Simone - WhatsInIt4Me music video
2024Mid-2020s Independent R&B Renaissance (2024)Contemporary independent R&B / 2000s nostalgia interpolation waveDir. Nick Walker

What this video is

Released November 13, 2024, 'WhatsInIt4Me' arrived as Skylar Simone's first single following her debut EP 'Shiver' under Def Jam Recordings. The track interpolates Busta Rhymes and Mariah Carey's 2003 hit 'I Know What You Want,' anchoring it within the broader 2020s trend of millennial R&B nostalgia and interpolation culture. The song's themes of demanded reciprocity in romantic and physical relationships reflect a…

Why it matters

The video exemplifies the 2024 wave of contemporary R&B artists deploying cinematic low-light aesthetics to evoke both early-2000s slow jam nostalgia and modern sensuality. Nick Walker's directorial approach — muted motion, warm grading, narrative realism — situates the video within an emerging…

The director

Nick Walker is a Los Angeles-based photographer and director known for close collaborations with Beyoncé, Billie Eilish, FKA Twigs, Future, Olivia Rodrigo, and Playboi Carti. His IMDb-credited directorial work spans music videos including FKA Twigs feat.…

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