Bobby Sessions - Material Lies

What this video is

Released November 16, 2018, 'Material Lies' emerged at the peak of social media's influence on aspirational identity performance. Bobby Sessions, a Dallas rapper who signed to Def Jam in early 2018, used the video to critique the culture of fabricated wealth common in both hip-hop and mainstream social media. The video's central reveal — that all luxury props were rented — directly mirrors anxieties about Instagram…

Why it matters

Represents a key artifact of late-2010s conscious hip-hop's intersection with social media critique. Demonstrates how Def Jam-backed artists of this era used the music video format not merely for promotion but as an argumentative, concept-driven medium. Significant within the DFW hip-hop ecosystem…

The director

German Torres is a Mexican-American director and DP originally from Southeast Fort Worth, Texas. He graduated from the University of North Texas with a BA in Media Arts in December 2015. His filmmaking style was shaped by DIY skateboarding videos made during…