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Stonebwoy - Bawasaaba

2018 · Afrobeats Global Expansion Era (2017–2018) · music video
Stonebwoy - Bawasaaba music video
2018Afrobeats Global Expansion Era (2017–2018)Ghanaian Afrobeats / Dancehall crossover, late-2010s West African urban music sceneDir. Jay Parpworth

What this video is

Released as part of Stonebwoy's landmark double album Epistles of Mama (December 12, 2017), which comprised 12 Dancehall/Reggae tracks and 12 Afrobeats tracks — an ambitious structural statement of Stonebwoy's dual creative identity. The album was rated the second-best reggae album in the world for 2017 by Reggaeville readers, positioning it above Damian Marley's Stony Hill. Bawasaaba sits within the Afrobeats half…

Why it matters

Bawasaaba exemplifies the late-2010s Ghanaian Afrobeats production aesthetic: StreetBeatz's instrumentation bridges highlife harmonic sensibilities with contemporary Afropop rhythmic frameworks. The 'vibes video' format it employs became a widespread Ghanaian music video strategy — mood-centric,…

The director

Jay Parpworth is a UK-based music video and commercial director operating under the Pineapple Pictures production banner. He has directed multiple music videos for Stonebwoy across different projects and genres, including works tied to the Epistles of Mama…

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