Brie Larson - She Said (Radio Edit)

What this video is

Released in January 2005 on Casablanca/Universal under executive producer Tommy Mottola, 'She Said' was positioned squarely within the mid-2000s major-label tween-pop pipeline that followed the commercial success of Hilary Duff and Lizzie McGuire. Brie Larson — then 15 — had appeared in the 2004 teen film 'Sleepover' and was marketed as an actress-turned-pop-star. The single was serviced to Hot AC and CHR/Pop…

Why it matters

Represents the apex of the major-label actress-to-pop-star pipeline of 2003-2007, a commercial strategy producing parallel careers for young women in film and music under unified management. Sonically and visually, it is a textbook artifact of CHR/Pop production of the period, written by David…

The director

Los Angeles-born director (b. 1970) who studied film at Hampshire College, MA. Signed with Satellite Films (Propaganda division) at 21, becoming their youngest-ever director, and directed 250+ music videos. Earned 30+ MTV #1 videos, the 2007 VMA Video of the…