So Pitted - woe

What this video is

Released September 2016 as part of the promotional campaign for So Pitted's Sub Pop debut 'neo,' the 'woe' video sits at the intersection of Seattle's enduring noise-punk underground and the mid-2010s DIY music video renaissance enabled by affordable green-screen technology. The Fabulous Downey Brothers' surrealist visual approach mirrors the band's ethos of freedom from convention — a band that described their…

Why it matters

A key artifact of mid-2010s Pacific Northwest noise-punk, 'woe' and its video represent the aesthetic convergence of Sub Pop's legacy grunge identity with contemporary DIY surrealist video art. The track was widely cited as a standout on 'neo,' praised for its hypnotic monotone delivery and…

The director

The Fabulous Downey Brothers are a Seattle, Washington-based creative collective operating as both a music act and video directors within the Pacific Northwest underground scene. They are active collaborators within the Seattle DIY arts ecosystem, with…