So Pitted - rot in hell

What this video is

Released in November 2015 as the lead promotional single for So Pitted's Sub Pop debut *neo* (February 19, 2016), 'rot in hell' arrived during a moment of renewed critical interest in Seattle noise-punk. The video's lo-fi surrealism — a single friend of the band standing in for all members — reinforces the trio's explicit rejection of rock-video convention. The band's Sub Pop signing situated them squarely within…

Why it matters

A key artifact of the 2010s noise-punk / post-grunge revival, 'rot in hell' and its video exemplify how Sub Pop's second wave of Seattle signings consciously renegotiated the label's grunge legacy through ironic lo-fi aesthetics. The video's anti-production values and surreal identity play codify…

The director

Zoë Sauer is a director credited with the 'rot in hell' music video for So Pitted (2015), premiered via Impose Magazine in conjunction with the band's Sub Pop signing announcement. No additional verifiable career details were found in available sources.