The Jesus And Mary Chain - Just Like Honey

What this video is

Released in September 1985 as the third single from the Jesus and Mary Chain's debut album Psychocandy, 'Just Like Honey' arrived at a pivotal moment for UK alternative music. The band's confrontational live performances — short sets often played with backs to the audience — had earned them tabloid notoriety and NME acclaim simultaneously. The video's starkly minimal aesthetic ran counter to the dominant mid-80s…

Why it matters

A foundational document of noise pop, 'Just Like Honey' exemplifies the genre's central paradox: pure pop melody submerged beneath layers of guitar feedback and distortion. The video reinforces this aesthetic duality — warmth and hostility, accessibility and refusal — making it a critical archival…

The director

Tim Broad (1955–1993) was a British music video director and cinematographer. He is best known for his long collaborative relationship with Morrissey, directing numerous solo videos collected on the Hulmerist compilation. He also directed videos for The…