Hot Chip - I Feel Better

What this video is

Released in April 2010 as the second single from Hot Chip's fourth album One Life Stand, 'I Feel Better' arrived at the apex of the UK indie-electronic movement's mainstream visibility. The video engages directly with the cultural legacy of late-1990s boy band dominance (BSB, NSYNC aesthetic) by using it as a vehicle for surrealist deconstruction — a mode popularised in UK alternative comedy through series like…

Why it matters

A landmark in the UK art-comedy music video canon, 'I Feel Better' demonstrates the maturation of the comedy-concept video as a distinct genre. By fusing HD cinematic production values, genre-parody literacy, and escalating absurdist spectacle, it helped define a template for viral-oriented…

The director

Peter Szymon Serafinowicz (born 10 July 1972, Liverpool) is an English actor, comedian, director, and screenwriter. Best known as the voice of Darth Maul in Star Wars: Episode I – The Phantom Menace (1999), Pete in Shaun of the Dead (2004), and Garthan Saal…